I'm an experienced designer with more than a decade of expertise, adept working at cross-functional teams in agencies, start-ups, scale-ups, and larger organisations. Specialising in tech, UX, and UI design for consumer-based products and B2B SaaS platforms.

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In my background I have years of experience working as an Art Director and Creative Design Manager and help the companies to shape their impactful brand story and dynamic visual identity guideline. my approach emphasises user-centric design aligned with business objectives, fostering growth and success. Collaboration and communication are key to my process, ensuring innovative solutions that cater to diverse audiences and industries.